Creative Copywriting to Provide Clarity
Have a product or service you think is amazing and want others to know about? Sometimes it’s easy to get wrapped up in the jargon of your industry or the specs of your product, your marketing efforts flying straight over the heads of your target audience.
To connect with your audience, you need to speak in a way they’ll understand, telling them the problems your product or service will solve for them. Whether you’re needing words for your website, blog posts, social media, or your own bio, I’ll spend the time getting to know the ins and outs of your business, to effectively communicate the solution you provide to your target audience in a clear and concise way.
For some, staring at a blank screen or notebook with a looming deadline is a dreaded feeling, for me, it’s a world of opportunity, allowing me to unleash my creativity. Building a website and waiting on copy? Spending time thinking of social media captions when you could be connecting with your customers or working on your business? Uncomfortable about writing about yourself/your business for your about page or bio? View my copywriting services here.
PHOTOGRAPHER, COPYWRITER, MARKETING CONSULTANT, DIGITAL STRATEGY & SEO
Based in Newcastle, Australia.
Add value, not noise. You don’t want to be creating content just for the sake of it. To genuinely connect with potential customers, you need to be adding value to their lives. Otherwise, you’re adding to the noise. With an overwhelming amount of content for consumers to choose from, how can you ensure yours stands out and makes an impact? We often forget, behind our screens, that we’re communicating with people. Yes, you do need to write strategically with SEO (Search Engine Optimisation) driven content, but the most valuable thing is building a connection with your audience. And you do that through feeling. Building an engaged audience means being authentic. You don’t want to blindly sell and advertise to them, you want to create a movement, where your customers are doing a portion of your marketing for you, through word of mouth, positive reviews, and sharing your brand on their own social media. To do this, you need a tailored digital marketing strategy.
Helping brands tell their story.
Creative and strategic copy crafted to convert potential customers into sales. Increase your brand awareness and generate leads by telling your story the right way. SEO (Search Engine Optimisation) and audience driven content. Whether it's website copy, email newsletters, blog posts or social media you're after, don't panic, I'm here to help!
Find out more about my copywriting services.
Capturing Magical Moments
Newcastle-based photographer. Passionate about capturing authentic moments.
Allow me to capture your event for you, so you can be in the moment and truly enjoy it.
Learn more about my photography services here.